#106 Sales Expert: 3 Ways To Get A YES Every Time | Ryan Serhant

In this episode, Ryan Serhant, one of the top real estate brokers globally and star of the Netflix series 'Owning Manhattan', explores key principles of success in real estate and personal growth. He highlights the idea of viewing time as currency, equating each day to having a thousand minutes to spend productively, which fundamentally shifts his perspective on how to use that time wisely.

Ryan recounts his humble beginnings when he was broke in New York City and dove deep into negotiating and closing deals. He explains that wealthy clients aren't just paying for information; they're investing in confidence. Building trust is crucial, and he advises that the best negotiators mirror the person they are negotiating with and highlight commonalities.

Throughout the conversation, Ryan emphasizes resilience. He refers to setbacks as mere speed bumps and discusses his experience overcoming challenges in his journey, showcasing that hard work and perseverance are central to achieving one's goals. His unique story about wearing a fake Rolex as a confidence booster serves as a metaphor for embodying the success one desires.

The episode dives into the mechanics of sales, revealing Ryan’s approach to connecting with potential clients, particularly the wealthy. He discusses how confidence plays a significant role in persuading high-end clients to trust him.

The discussion also covers various strategies for success, especially in negotiations and sales. Ryan outlines the importance of follow-up, being proactive, and translating the other person's needs and desires to facilitate successful transactions. He believes that staying persistent and showing unparalleled discipline are key to becoming an A-player in any industry. As the conversation comes to a close, Ryan touches on his future ambitions and the broader impact he aims to create through his businesses.