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#121 How to Start A $100 Million Business With NO Money | Blake Mycoskie (Founder of TOMS)

by Codie Sanchez

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This episode is titled:

#121 How to Start A $100 Million Business With NO Money | Blake Mycoskie (Founder of TOMS)

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Notable Quotes

"If you think that you don't have mentally what it takes to lead a company, this guest is going to prove you wrong."
"When you feel enough, you have so much peace because then you can actually just be."
"It will pass. No matter what you're going through, it will get better."
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Episode Summary

In this episode, Blake Mycoskie, the founder of TOMS, opens up about his struggles with depression following the success of his shoe company, which provided shoes for over 100 million children. Despite his accomplishments, Blake felt an emptiness that led him to reevaluate his sense of self-worth. He emphasizes that true peace comes from realizing one is inherently 'enough.' This journey led him to create Enough, a new initiative aimed at promoting mental health awareness and support.

Blake discusses the misconceptions around entrepreneurship, specifically that one needs extensive cash or credentials to start a business. He encourages those who may feel intimidated to realize that bootstrapping can often lead to greater innovation and success. He shares insights from his own experiences starting multiple companies with minimal funds, highlighting that creativity and the right approach can compensate for financial constraints.

Moreover, the podcast covers practical advice for entrepreneurs, like connecting genuine utility to marketing strategies instead of relying solely on advertisements. Blake believes in the power of integrating remarkable experiences into conversations to naturally promote products without heavy spending on marketing campaigns.

The discussion also touches on personal growth and relationships, illustrating how past challenges, including his mental health journey, have shaped his approach to life and business today. He advocates for being open about struggles, emphasizing that reaching out to others is critical in overcoming dark moments. By the end of the episode, Blake leaves listeners with the poignant reminder that one can always find joy, especially by scheduling time for it, and that even through hard times, there is always a path to healing and growth.

Key Takeaways

  • Finding self-worth and feeling 'enough' is essential for mental peace and successful entrepreneurship.
  • Starting a business doesn't require a large budget; creativity and bootstrapping can lead to innovation.
  • Seek genuine connections and utilize remarkable experiences in marketing to engage potential customers.
  • Being open about mental health struggles is crucial for healing and personal growth.
  • Scheduling joy and setting clear priorities can enhance both personal and professional life.

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