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#322. How to Make Millions by Serial Entrepreneurs - Elliot Wise

by Eventful Studios

Dodge Woodall

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Dodge Woodall

This episode is titled:

#322. How to Make Millions by Serial Entrepreneurs - Elliot Wise

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Notable Quotes

"For you to be naive enough to think that anything in life that is worth having is easy, is nonsensical and you're going to lose before you even start."
"Build your life like the game you never want to stop playing."
"The people that build their wealth through blood, sweat and tears over a prolonged period of time are the ones most likely to keep it."
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Episode Summary

In this episode of the Eventful Lives Podcast, host Dodge Woodall speaks with entrepreneur Elliot Wise about the complexities of entrepreneurship. Elliot, who started his first business at age 13, describes his journey from e-commerce to running multiple businesses, including a marketing agency. He critiques the notion that success comes easily, emphasizing that true success requires hard work and perseverance.

Elliot highlights the importance of sales and marketing, explaining the difference between the two and how they contribute to a business's success. He shares his own experiences with Google AdWords and e-commerce, noting that the best entrepreneurs are skilled at both marketing and sales. The discussion also covers the challenges facing entrepreneurs today, particularly due to societal expectations and outdated advice from previous generations.

Elliot points out the iceberg syndrome, where the hard work behind success often goes unseen, creating unrealistic expectations for aspiring entrepreneurs. He reflects on the changing dynamics in the job market and the importance of adaptability, especially for older generations who may feel trapped in traditional career paths.

Throughout the conversation, both Elliot and Dodge stress the significance of financial literacy and understanding debt. While they acknowledge that debt can be useful for savvy entrepreneurs, they warn against the dangers of consumer debt and encourage listeners to focus on building skills and cash flow.

The episode wraps up with discussions about personal responsibility in business partnerships, the traits to look for in a business partner, and the reality of firing employees when necessary. Elliot emphasizes the importance of having supportive personal relationships that align with professional goals, noting that a partner's influence can significantly impact one's success. This candid discussion seeks to demystify the entrepreneurial journey and inspire listeners to see beyond the glossy portrayal of business ownership.

Key Takeaways

  • Success in entrepreneurship requires hard work and perseverance, not just luck or popularity.
  • Understanding the differences between sales and marketing is crucial for business success.
  • Financial literacy is essential; leveraging debt can be beneficial if managed wisely but is risky without financial discipline.
  • The entrepreneurial landscape is changing, and adaptability is key for both younger and older generations.
  • Partnerships should involve individuals who complement each other's skills and have supportive personal relationships.

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