#296. Business Uncovered #3 - Greg Bloom
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Eventful Lives Podcast
This episode is titled:
#296. Business Uncovered #3 - Greg Bloom
Notable Quotes
"This by far, and especially in the Trigon, is the most exciting combat sport out there."
"You have to be very careful with how you make your moves in business."
"Until the public is ready to accept it, that’s when you’re going to see the growth."
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Get More InsightsEpisode Summary
In this episode, Greg, the CEO of Backyard Brawls (BYB), shares insights about the world of bare-knuckle fighting. He reflects on its historic roots in the 1800s, the challenges of gaining acceptance as a legitimate sport, and the thrilling nature of the fights, particularly in their unique triangular ring called ‘the Trigon.’ Greg recounts how the backyard fighting scene began with Dada 5000 in Florida to keep youth out of trouble, leading to the formalization of the sport through BYB's establishment in 2015.
Dodge, the host, and Greg discuss the competitive landscape of bare-knuckle fighting, notably with the presence of BKFC and BKB. Greg highlights the vision of BYB’s co-founder, Mike Vasquez, and their self-sustaining growth without incurring debt. He expresses optimism about the future of bare-knuckle fighting as it gains mainstream recognition, especially in the UK, where the fan base shows significant enthusiasm for the sport.
The conversation also covers the branding strategy of BYB, emphasizing the intent to build a recognizable identity rather than simply relying on the term ‘bare-knuckle boxing.’ They discuss the challenges and successes of protecting intellectual property and the strategic moves regarding partnerships and acquisitions in the industry. As the episode concludes, both Greg and Dodge deliberate on the potential for growth in bare-knuckle fighting, notably with the right marketing and a focus on organic talent development.
Dodge, the host, and Greg discuss the competitive landscape of bare-knuckle fighting, notably with the presence of BKFC and BKB. Greg highlights the vision of BYB’s co-founder, Mike Vasquez, and their self-sustaining growth without incurring debt. He expresses optimism about the future of bare-knuckle fighting as it gains mainstream recognition, especially in the UK, where the fan base shows significant enthusiasm for the sport.
The conversation also covers the branding strategy of BYB, emphasizing the intent to build a recognizable identity rather than simply relying on the term ‘bare-knuckle boxing.’ They discuss the challenges and successes of protecting intellectual property and the strategic moves regarding partnerships and acquisitions in the industry. As the episode concludes, both Greg and Dodge deliberate on the potential for growth in bare-knuckle fighting, notably with the right marketing and a focus on organic talent development.
Key Takeaways
- Bare-knuckle fighting is gaining acceptance as a legitimate sport, with a unique structure in the form of the Trigon.
- The journey of Backyard Brawls has been focused on educating the public and building a brand while remaining debt-free.
- The UK market shows great potential for growth due to its passionate fight fans and existing brand recognition.