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How I Bought a $3.4M Business For $200K

by Hubspot Media

My First Million

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My First Million

This episode is titled:

How I Bought a $3.4M Business For $200K

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Notable Quotes

"This is a financial colonoscopy. They want to know everything about you."
"It's hard and it takes time. It's not something you can just do for a few minutes a day."
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Episode Summary

The episode features Dan Sertner, who discusses his journey of buying a packaging business called Fleet Packaging. Dan initially had no experience in business ownership or significant capital but managed to purchase the company for $3.4 million, which had been generating substantial revenue prior to his acquisition. He shares practical insights on what to expect during the purchasing process, including how he navigated financing through SBA loans and a seller note.

Dan discusses the importance of thorough due diligence, recounting how he reviewed many potential businesses before landing on Fleet Packaging. He elaborates on how understanding the mechanics of any business is vital, so he shadowed the previous owner for additional insights. Through his experience, Dan advises aspiring buyers to be prepared for real work and emphasizes that success comes from hard work rather than luck or following trends.

Towards the end, they brainstorm business ideas and examine different sectors ripe for entrepreneurial opportunities. Dan highlights the potential in family entertainment and unsexy businesses, suggesting that disruptions in common sectors could present profitable avenues. He reflects on how some areas are underserved and can lead to sustainable business models.

Key Takeaways

  • Buying an existing business can be more about execution and understanding than having a revolutionary idea.
  • Thorough due diligence and knowledge of industry mechanics are crucial when purchasing a business.
  • Unsexy businesses can present lucrative opportunities if approached with creativity and a strategic mindset.
  • Networking and relationship-building with previous owners can provide valuable insights post-acquisition.

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